WILLIAMS SONOMA INC Insider Trading Activity
Every SEC Form 4 insider transaction reported for WILLIAMS SONOMA INC (WSM), sourced directly from SEC EDGAR and updated as new filings are accepted.
Compiled automatically from SEC EDGAR Form 4 filings and refreshed daily. Figures count purchases (code P) and sales (code S) only — not grants, option exercises, or gifts. How this page is built. Not investment advice.
Quick Answer
Are WSM insiders buying or selling?
In the last 12 months, WILLIAMS SONOMA INC insiders reported 0 open-market purchases ($0) and 18 sales ($49.5M) — net selling of $49.5M. Since March 2018, Trabud has recorded 122 Form 4 filings for WSM: 2 buys ($885.4K) and 120 sells ($277.1M).
Source: SEC EDGAR Form 4
What stands out
- No WILLIAMS SONOMA INC insider made an open-market purchase in the last 12 months; the 18 reported open-market sales totaled $49.5M.
Key Statistics (March 2018 – Oct 13, 2026)
Insider sentiment
Net sellingNet insider flow of $276.2M in net selling since March 2018, and $49.5M in net selling over the last 12 months.
Recent WSM insider transactions
| Date | Insider | Role | Type | Shares | Price | Value | Filing |
|---|---|---|---|---|---|---|---|
| Oct 13, 2026 | Karalyn Yearout | EVP CHIEF TALENT OFFICER | Sale | 522 | $239.36 | $124.9K | SEC ↗ |
| Sep 18, 2026 | Jeffrey Howie | EVP CHIEF FINANCIAL OFFICER | Sale | 3.0K | $220.61 | $671.8K | SEC ↗ |
| Sep 18, 2026 | Laura Alber | PRESIDENT & CEO | Sale | 35.0K | $221.20 | $7.7M | SEC ↗ |
| Aug 10, 2026 | Karalyn Yearout | EVP CHIEF TALENT OFFICER | Sale | 522 | $246.39 | $128.6K | SEC ↗ |
| Aug 6, 2026 | Karalyn Yearout | EVP CHIEF TALENT OFFICER | Sale | 1.0K | $250.00 | $250.0K | SEC ↗ |
| Jul 17, 2026 | Laura Alber | PRESIDENT & CEO | Sale | 35.0K | $221.37 | $7.7M | SEC ↗ |
| Jun 16, 2026 | Karalyn Yearout | EVP CHIEF TALENT OFFICER | Sale | 1.1K | $228.49 | $254.1K | SEC ↗ |
| Jun 10, 2026 | Karalyn Yearout | EVP CHIEF TALENT OFFICER | Sale | 522 | $203.07 | $106.0K | SEC ↗ |
| May 29, 2026 | Laura Alber | PRESIDENT & CEO | Sale | 15.0K | $200.00 | $3.0M | SEC ↗ |
| May 18, 2026 | Laura Alber | PRESIDENT & CEO | Sale | 20.0K | $172.61 | $3.5M | SEC ↗ |
| Apr 21, 2026 | Laura Alber | PRESIDENT & CEO | Sale | 15.0K | $200.00 | $3.0M | SEC ↗ |
| Apr 10, 2026 | Karalyn Yearout | EVP CHIEF TALENT OFFICER | Sale | 2.3K | $192.49 | $436.4K | SEC ↗ |
| Apr 10, 2026 | Jeffrey Howie | EVP CHIEF FINANCIAL OFFICER | Sale | 1.4K | $188.45 | $267.4K | SEC ↗ |
| Mar 27, 2026 | Jeffrey Howie | EVP CHIEF FINANCIAL OFFICER | Sale | 32.7K | $180.64 | $5.9M | SEC ↗ |
| Mar 18, 2026 | Laura Alber | PRESIDENT & CEO | Sale | 20.0K | $183.04 | $3.7M | SEC ↗ |
| Jan 16, 2026 | Laura Alber | PRESIDENT & CEO | Sale | 35.0K | $207.39 | $7.3M | SEC ↗ |
| Jan 16, 2026 | Karalyn Yearout | EVP CHIEF TALENT OFFICER | Sale | 767 | $205.16 | $157.4K | SEC ↗ |
| Nov 26, 2025 | Laura Alber | PRESIDENT & CEO | Sale | 30.0K | $179.55 | $5.4M | SEC ↗ |
| Sep 26, 2025 | Karalyn Yearout | EVP CHIEF TALENT OFFICER | Sale | 3.5K | $198.79 | $695.8K | SEC ↗ |
| Sep 19, 2025 | Jeffrey Howie | EVP CHIEF FINANCIAL OFFICER | Sale | 3.2K | $198.84 | $627.0K | SEC ↗ |
| Sep 17, 2025 | Laura Alber | PRESIDENT & CEO | Sale | 90.0K | $200.17 | $18.0M | SEC ↗ |
| Sep 10, 2025 | David Randolph King | EVP GENERAL COUNSEL | Sale | 17.5K | $203.60 | $3.6M | SEC ↗ |
| Jul 17, 2025 | Laura Alber | PRESIDENT & CEO | Sale | 30.0K | $168.18 | $5.0M | SEC ↗ |
| Jul 2, 2025 | Jeffrey Howie | EVP CHIEF FINANCIAL OFFICER | Sale | 4.0K | $168.96 | $675.9K | SEC ↗ |
| Jun 4, 2025 | Jeffrey Howie | EVP CHIEF FINANCIAL OFFICER | Sale | 4.0K | $157.11 | $628.4K | SEC ↗ |
Showing the 25 most recent of 122 Form 4 filings for WILLIAMS SONOMA INC.
Most active WSM insiders
- Laura Alber49 filings
- Karalyn Yearout13 filings
- Jeffrey Howie11 filings
- Marta Benson11 filings
- Julie Whalen8 filings
Ask anything about WSM insider activity
Use Trabud's AI agent to query WILLIAMS SONOMA INC's Form 4 history in plain English — "Show me WSM CEO purchases this year" or compare it against any other ticker.
Open the AI agentWSM insider trading FAQ
Are WILLIAMS SONOMA INC insiders buying or selling?
In the last 12 months, WILLIAMS SONOMA INC insiders reported 0 open-market purchases ($0) and 18 sales ($49.5M) — net selling of $49.5M. Since March 2018, Trabud has recorded 122 Form 4 filings for WSM: 2 buys ($885.4K) and 120 sells ($277.1M). Over the full record that is net selling of $276.2M.
How many insiders trade WSM stock?
15 distinct insider filers — officers, directors, 10%+ owners, and investment groups filing jointly — have reported Form 4 transactions for WILLIAMS SONOMA INC. The most recent filing was accepted on Oct 13, 2026.
Where does Trabud get WSM insider trading data?
All WSM insider trading data comes directly from official SEC EDGAR Form 4 filings, which corporate insiders must submit within two business days of a transaction under Section 16(a) of the Securities Exchange Act of 1934.