SFIXConsumer CyclicalSmall-Cap
Stitch Fix, Inc. Insider Trading Activity
Every SEC Form 4 insider transaction reported for Stitch Fix, Inc. (SFIX), sourced directly from SEC EDGAR and updated as new filings are accepted.
By Trabud Research Team · SEC Form 4 & insider trading data analysts
Last updated:
Quick Answer
Are SFIX insiders buying or selling?
Stitch Fix, Inc. insiders reported 15 open-market buys ($171.4M) and 219 sells ($363.2M) across 234 Form 4 filings — a net selling position of $191.9M.
Source: SEC EDGAR Form 4
Key Statistics (as of Jul 14, 2026)
Total Form 4 filings
234
SEC EDGAR
Insider filers
24
Insider buys (15)
$171.4M
Insider sells (219)
$363.2M
Insider sentiment
Net sellingNet insider flow of $191.9M in net selling.
Recent SFIX insider transactions
| Date | Insider | Role | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| Jul 14, 2026 | Anthony Bacos | Chief Prod/Technology Officer | Sale | 70.0K | $3.62 | $253.1K |
| Jul 8, 2026 | David Aufderhaar | Chief Financial Officer | Sale | 68.0K | $3.79 | $257.4K |
| Jul 8, 2026 | Anthony Bacos | Chief Prod/Technology Officer | Sale | 70.0K | $3.79 | $265.1K |
| Jul 1, 2026 | Anthony Bacos | Chief Prod/Technology Officer | Sale | 70.0K | $4.42 | $309.7K |
| Jun 26, 2026 | Anthony Bacos | Chief Prod/Technology Officer | Sale | 100.0K | $4.51 | $450.6K |
| Jun 24, 2026 | Anthony Bacos | Chief Prod/Technology Officer | Sale | 70.0K | $4.04 | $282.5K |
| Jun 18, 2026 | Anthony Bacos | Chief Prod/Technology Officer | Sale | 70.0K | $4.15 | $290.2K |
| Apr 13, 2026 | Casey O'Connor | Chief Legal Officer | Sale | 60.0K | $3.08 | $185.0K |
| Apr 8, 2026 | David Aufderhaar | Chief Financial Officer | Sale | 65.7K | $3.09 | $202.7K |
| Feb 4, 2026 | Lake Katrina | Director | Sale | 8.8K | $5.01 | $44.2K |
| Jan 29, 2026 | Casey O'Connor | Chief Legal Officer | Sale | 19.3K | $5.68 | $109.9K |
| Jan 23, 2026 | Casey O'Connor | Chief Legal Officer | Sale | 138.8K | $5.23 | $725.9K |
| Jan 23, 2026 | David Aufderhaar | Chief Financial Officer | Sale | 24.1K | $5.13 | $123.6K |
| Jan 6, 2026 | Lake Katrina | Director | Sale | 101.2K | $5.08 | $513.8K |
| Dec 9, 2025 | Lake Katrina | Director | Sale | 303.4K | $5.19 | $1.6M |
| Oct 22, 2025 | Casey O'Connor | Chief Legal Officer | Sale | 50.0K | $4.41 | $220.5K |
| Sep 22, 2025 | Anthony Bacos | Chief Prod/Technology Officer | Sale | 90.0K | $5.61 | $505.2K |
| Sep 4, 2025 | Lake Katrina | Director | Sale | 152.4K | $5.06 | $771.1K |
| Aug 15, 2025 | Lake Katrina | Director | Sale | 151.2K | $5.03 | $760.1K |
| Jul 29, 2025 | Casey O'Connor | Chief Legal Officer | Sale | 31.2K | $5.34 | $166.9K |
| Jul 25, 2025 | Lake Katrina | Director | Sale | 604.6K | $5.09 | $3.1M |
| Jul 25, 2025 | Anthony Bacos | Chief Prod/Technology Officer | Sale | 90.0K | $5.00 | $450.3K |
| Jul 25, 2025 | David Aufderhaar | Chief Financial Officer | Sale | 20.5K | $5.10 | $104.8K |
| Jun 11, 2025 | Kenneth Chan Hsiang-Tze | 10% Owner | Sale | 1.4M | $4.68 | $6.4M |
| Apr 15, 2025 | Casey O'Connor | Chief Legal Officer | Sale | 50.0K | $3.04 | $152.0K |
Showing the 25 most recent of 234 Form 4 filings for Stitch Fix, Inc..
Most active SFIX insiders
- Lake Katrina49 filings
- Mike C. Smith40 filings
- Scott Darling31 filings
- Marka Hansen26 filings
- Casey O'Connor12 filings
Ask anything about SFIX insider activity
Use Trabud's AI agent to query Stitch Fix, Inc.'s Form 4 history in plain English — "Show me SFIX CEO purchases this year" or compare it against any other ticker.
Open the AI agentSFIX insider trading FAQ
Are Stitch Fix, Inc. insiders buying or selling?
Across 234 SEC Form 4 filings, Stitch Fix, Inc. (SFIX) insiders reported 15 open-market purchases totaling $171.4M and 219 sales totaling $363.2M. That is a net selling position of $191.9M.
How many insiders trade SFIX stock?
24 distinct insider filers — officers, directors, 10%+ owners, and investment groups filing jointly — have reported Form 4 transactions for Stitch Fix, Inc.. The most recent filing was accepted on Jul 14, 2026.
Where does Trabud get SFIX insider trading data?
All SFIX insider trading data comes directly from official SEC EDGAR Form 4 filings, which corporate insiders must submit within two business days of a transaction under Section 16(a) of the Securities Exchange Act of 1934.
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