MAXCommunication ServicesSmall-Cap
MediaAlpha, Inc. Insider Trading Activity
Every SEC Form 4 insider transaction reported for MediaAlpha, Inc. (MAX), sourced directly from SEC EDGAR and updated as new filings are accepted.
By Trabud Research Team · SEC Form 4 & insider trading data analysts
Last updated:
Quick Answer
Are MAX insiders buying or selling?
MediaAlpha, Inc. insiders reported 6 open-market buys ($59.8M) and 187 sells ($705.2M) across 193 Form 4 filings — a net selling position of $645.4M.
Source: SEC EDGAR Form 4
Key Statistics (as of Sep 2, 2026)
Total Form 4 filings
193
SEC EDGAR
Insider filers
16
Insider buys (6)
$59.8M
Insider sells (187)
$705.2M
Insider sentiment
Net sellingNet insider flow of $645.4M in net selling.
Recent MAX insider transactions
| Date | Insider | Role | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| Sep 2, 2026 | Steven Yi | CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER | Sale | 48.0K | $12.38 | $594.4K |
| Sep 2, 2026 | Eugene Nonko | Director | Sale | 31.3K | $12.42 | $389.1K |
| Aug 26, 2026 | Eugene Nonko | Director | Sale | 33.4K | $12.81 | $428.2K |
| Aug 19, 2026 | Eugene Nonko | Director | Sale | 34.5K | $12.97 | $446.8K |
| Aug 18, 2026 | Keith Cramer | Chief Revenue Officer | Sale | 13.0K | $12.76 | $165.9K |
| Aug 18, 2026 | Kuanling Amy Yeh | Chief Technology Officer | Sale | 12.0K | $13.55 | $162.6K |
| Aug 12, 2026 | Eugene Nonko | Director | Sale | 34.5K | $13.19 | $454.6K |
| Aug 5, 2026 | Eugene Nonko | Director | Sale | 32.4K | $12.42 | $402.2K |
| Aug 5, 2026 | Steven Yi | CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER | Sale | 72.0K | $12.64 | $910.0K |
| Jul 29, 2026 | Eugene Nonko | Director | Sale | 43.4K | $13.75 | $597.0K |
| Jul 18, 2026 | Steven Yi | CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER | Sale | 94.8K | $14.37 | $1.4M |
| Jul 18, 2026 | Kuanling Amy Yeh | Chief Technology Officer | Sale | 13.0K | $14.38 | $186.9K |
| Jul 15, 2026 | Eugene Nonko | Director | Sale | 46.4K | $13.91 | $645.8K |
| Jul 15, 2026 | Steven Yi | CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER | Sale | 161.5K | $14.13 | $2.3M |
| Jul 15, 2026 | Keith Cramer | Chief Revenue Officer | Sale | 13.0K | $14.19 | $184.5K |
| Jul 9, 2026 | Steven Yi | CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER | Sale | 43.7K | $14.05 | $614.2K |
| Jul 9, 2026 | Eugene Nonko | Director | Sale | 76.3K | $13.89 | $1.1M |
| Jul 1, 2026 | Eugene Nonko | Director | Sale | 34.5K | $12.41 | $427.8K |
| Jul 1, 2026 | Steven Yi | CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER | Sale | 96.0K | $12.90 | $1.2M |
| Jun 26, 2026 | Kuanling Amy Yeh | Chief Technology Officer | Sale | 3.0K | $11.16 | $33.5K |
| Jun 24, 2026 | Eugene Nonko | Director | Sale | 23.2K | $10.25 | $237.9K |
| Jun 18, 2026 | Steven Yi | CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER | Sale | 24.0K | $10.01 | $240.2K |
| Jun 18, 2026 | Eugene Nonko | Director | Sale | 23.2K | $10.00 | $232.1K |
| Jun 15, 2026 | Keith Cramer | Chief Revenue Officer | Sale | 13.0K | $9.47 | $123.1K |
| Jun 12, 2026 | Eugene Nonko | Director | Sale | 23.2K | $10.00 | $232.0K |
Showing the 25 most recent of 193 Form 4 filings for MediaAlpha, Inc..
Most active MAX insiders
- Steven Yi47 filings
- Eugene Nonko43 filings
- Keith Cramer21 filings
- Kuanling Amy Yeh21 filings
- Tigran Sinanyan11 filings
Ask anything about MAX insider activity
Use Trabud's AI agent to query MediaAlpha, Inc.'s Form 4 history in plain English — "Show me MAX CEO purchases this year" or compare it against any other ticker.
Open the AI agentMAX insider trading FAQ
Are MediaAlpha, Inc. insiders buying or selling?
Across 193 SEC Form 4 filings, MediaAlpha, Inc. (MAX) insiders reported 6 open-market purchases totaling $59.8M and 187 sales totaling $705.2M. That is a net selling position of $645.4M.
How many insiders trade MAX stock?
16 distinct insider filers — officers, directors, 10%+ owners, and investment groups filing jointly — have reported Form 4 transactions for MediaAlpha, Inc.. The most recent filing was accepted on Sep 2, 2026.
Where does Trabud get MAX insider trading data?
All MAX insider trading data comes directly from official SEC EDGAR Form 4 filings, which corporate insiders must submit within two business days of a transaction under Section 16(a) of the Securities Exchange Act of 1934.
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