Designer Brands Inc. Insider Trading Activity
Every SEC Form 4 insider transaction reported for Designer Brands Inc. (DBI), sourced directly from SEC EDGAR and updated as new filings are accepted.
By Trabud · Insider-trading data from SEC EDGAR
Latest filing:
Compiled automatically from SEC EDGAR Form 4 filings and refreshed daily. Figures count purchases (code P) and sales (code S) only — not grants, option exercises, or gifts. How this page is built. Not investment advice.
Quick Answer
Are DBI insiders buying or selling?
In the last 12 months, Designer Brands Inc. insiders reported 0 open-market purchases ($0) and 5 sales ($1.8M) — net selling of $1.8M. Since March 2018, Trabud has recorded 69 Form 4 filings for DBI: 10 buys ($45.9M) and 59 sells ($23.8M).
Source: SEC EDGAR Form 4
What stands out
- No Designer Brands Inc. insider made an open-market purchase in the last 12 months; the 5 reported open-market sales totaled $1.8M.
Key Statistics (March 2018 – Sep 21, 2026)
Total Form 4 filings
69
SEC EDGAR
Insider filers
15
Insider buys (10)
$45.9M
Insider sells (59)
$23.8M
Insider sentiment
Net buyingNet insider flow of $22.1M in net buying since March 2018, and $1.8M in net selling over the last 12 months.
Recent DBI insider transactions
| Date | Insider | Role | Type | Shares | Price | Value | Filing |
|---|---|---|---|---|---|---|---|
| Sep 21, 2026 | Harvey L Sonnenberg | Director | Sale | 24.0K | $6.15 | $147.6K | SEC ↗ |
| Sep 15, 2026 | Mark Haley | SVP, Controller & PAO | Sale | 19.5K | $6.33 | $123.5K | SEC ↗ |
| Jun 12, 2026 | Mary Turner | EVP;Pres DesignerBrands Canada | Sale | 34.7K | $7.00 | $242.8K | SEC ↗ |
| Dec 29, 2025 | Joanna T Lau | Director | Sale | 13.1K | $8.00 | $104.8K | SEC ↗ |
| Dec 12, 2025 | Deborah L Ferree | V. Chair; Ch Product Off | Sale | 142.3K | $8.06 | $1.1M | SEC ↗ |
| Sep 12, 2025 | Mark Haley | SVP, Controller and PAO | Sale | 11.2K | $4.80 | $53.8K | SEC ↗ |
| Sep 12, 2025 | Harvey L Sonnenberg | Director | Sale | 50.0K | $4.52 | $226.0K | SEC ↗ |
| Apr 9, 2025 | Mary Turner | EVP;Pres DesignerBrands Canada | Sale | 24.5K | $2.94 | $72.2K | SEC ↗ |
| Jan 30, 2025 | Fund 1 Investments, LLC | 10% Owner | Sale | 250.0K | $5.39 | $1.3M | SEC ↗ |
| Jan 15, 2025 | Mark Alexander Cohen | Other | Purchase | 500.0K | $5.64 | $2.8M | SEC ↗ |
| Dec 12, 2024 | Mark Alexander Cohen | Other | Purchase | 250.0K | $5.63 | $1.4M | SEC ↗ |
| Oct 16, 2024 | Mark Haley | SVP, Controller and PAO | Sale | 25.8K | $6.04 | $155.6K | SEC ↗ |
| Sep 19, 2024 | Harvey L Sonnenberg | Director | Sale | 22.0K | $6.62 | $145.6K | SEC ↗ |
| Sep 11, 2024 | Mary Turner | EVP;Pres DesignerBrands Canada | Sale | 8.8K | $10.90 | $95.5K | SEC ↗ |
| Apr 12, 2024 | Harvey L Sonnenberg | Director | Sale | 9.0K | $8.65 | $77.9K | SEC ↗ |
| Apr 10, 2024 | Jared A. Poff | EVP, CFO & CAO | Sale | 15.0K | $9.76 | $146.4K | SEC ↗ |
| Mar 28, 2024 | Mark Haley | SVP, Controller and PAO | Sale | 16.1K | $10.84 | $174.8K | SEC ↗ |
| Dec 5, 2023 | Deborah L Ferree | Vice Chair, Chief Product Off | Sale | 34.0K | $12.58 | $427.7K | SEC ↗ |
| Oct 17, 2023 | Deborah L Ferree | Vice Chair, Chief Product Off | Sale | 33.0K | $12.14 | $400.5K | SEC ↗ |
| Oct 6, 2023 | Mark Haley | SVP, Controller and PAO | Sale | 2.1K | $12.35 | $25.6K | SEC ↗ |
| Sep 22, 2023 | William L Jordan | President | Sale | 150.0K | $12.26 | $1.8M | SEC ↗ |
| Sep 21, 2023 | Mark Haley | SVP, Controller and PAO | Sale | 2.1K | $12.14 | $25.5K | SEC ↗ |
| Sep 18, 2023 | James S. Weinberg | EVP | Sale | 23.4K | $12.18 | $284.8K | SEC ↗ |
| Sep 18, 2023 | Jared A. Poff | EVP, CFO & CAO | Sale | 17.0K | $12.17 | $206.9K | SEC ↗ |
| Sep 12, 2023 | James S. Weinberg | EVP | Sale | 121.4K | $12.04 | $1.5M | SEC ↗ |
Showing the 25 most recent of 69 Form 4 filings for Designer Brands Inc..
Most active DBI insiders
- Deborah L Ferree12 filings
- Harvey L Sonnenberg10 filings
- Mary Turner10 filings
- Mark Haley7 filings
- William L Jordan6 filings
Ask anything about DBI insider activity
Use Trabud's AI agent to query Designer Brands Inc.'s Form 4 history in plain English — "Show me DBI CEO purchases this year" or compare it against any other ticker.
Open the AI agentDBI insider trading FAQ
Are Designer Brands Inc. insiders buying or selling?
In the last 12 months, Designer Brands Inc. insiders reported 0 open-market purchases ($0) and 5 sales ($1.8M) — net selling of $1.8M. Since March 2018, Trabud has recorded 69 Form 4 filings for DBI: 10 buys ($45.9M) and 59 sells ($23.8M). Over the full record that is net buying of $22.1M.
How many insiders trade DBI stock?
15 distinct insider filers — officers, directors, 10%+ owners, and investment groups filing jointly — have reported Form 4 transactions for Designer Brands Inc.. The most recent filing was accepted on Sep 21, 2026.
Where does Trabud get DBI insider trading data?
All DBI insider trading data comes directly from official SEC EDGAR Form 4 filings, which corporate insiders must submit within two business days of a transaction under Section 16(a) of the Securities Exchange Act of 1934.