Asana, Inc. Insider Trading Activity
Every SEC Form 4 insider transaction reported for Asana, Inc. (ASAN), sourced directly from SEC EDGAR and updated as new filings are accepted.
Compiled automatically from SEC EDGAR Form 4 filings and refreshed daily. Figures count purchases (code P) and sales (code S) only — not grants, option exercises, or gifts. How this page is built. Not investment advice.
Quick Answer
Are ASAN insiders buying or selling?
In the last 12 months, Asana, Inc. insiders reported 0 open-market purchases ($0) and 27 sales ($33.3M) — net selling of $33.3M. Since October 2020, Trabud has recorded 222 Form 4 filings for ASAN: 81 buys ($1.9B) and 141 sells ($449.4M).
Source: SEC EDGAR Form 4
What stands out
- No Asana, Inc. insider made an open-market purchase in the last 12 months; the 27 reported open-market sales totaled $33.3M.
Key Statistics (October 2020 – Oct 13, 2026)
Insider sentiment
Net buyingNet insider flow of $1.4B in net buying since October 2020, and $33.3M in net selling over the last 12 months.
Recent ASAN insider transactions
| Date | Insider | Role | Type | Shares | Price | Value | Filing |
|---|---|---|---|---|---|---|---|
| Oct 13, 2026 | Daniel Mark Rogers | Chief Executive Officer | Sale | 18.0K | $10.04 | $180.9K | SEC ↗ |
| Oct 2, 2026 | Katie Marie Colendich | GC, Corporate Secretary | Sale | 6.3K | $8.65 | $54.7K | SEC ↗ |
| Sep 23, 2026 | Aziz Megji | Chief Financial Officer | Sale | 38.7K | $9.50 | $367.5K | SEC ↗ |
| Sep 23, 2026 | Katie Marie Colendich | GC, Corporate Secretary | Sale | 15.9K | $9.66 | $153.6K | SEC ↗ |
| Sep 23, 2026 | Daniel Mark Rogers | Chief Executive Officer | Sale | 451.1K | $9.39 | $4.2M | SEC ↗ |
| Aug 28, 2026 | Daniel Mark Rogers | Chief Executive Officer | Sale | 1.7K | $10.00 | $16.6K | SEC ↗ |
| Jul 2, 2026 | Daniel Mark Rogers | Chief Executive Officer | Sale | 13.8K | $6.90 | $95.1K | SEC ↗ |
| Jun 30, 2026 | Katie Marie Colendich | GC, Corporate Secretary | Sale | 5.2K | $6.69 | $35.0K | SEC ↗ |
| Jun 26, 2026 | Aziz Megji | Chief Financial Officer | Sale | 13.2K | $6.73 | $89.1K | SEC ↗ |
| Jun 24, 2026 | Katie Marie Colendich | GC, Corporate Secretary | Sale | 16.0K | $6.70 | $107.1K | SEC ↗ |
| Jun 24, 2026 | Veronica Sosa | Chief Accounting Officer | Sale | 11.4K | $6.66 | $75.8K | SEC ↗ |
| Jun 24, 2026 | Aziz Megji | Chief Financial Officer | Sale | 31.7K | $6.66 | $211.0K | SEC ↗ |
| Jun 24, 2026 | Daniel Mark Rogers | Chief Executive Officer | Sale | 27.0K | $6.66 | $179.6K | SEC ↗ |
| Mar 31, 2026 | Aziz Megji | Chief Financial Officer | Sale | 30.6K | $6.10 | $187.1K | SEC ↗ |
| Mar 26, 2026 | Katie Marie Colendich | GC, Corporate Secretary | Sale | 6.5K | $6.41 | $41.8K | SEC ↗ |
| Mar 25, 2026 | Sonalee Elizabeth Parekh | Chief Financial Officer | Sale | 18.7K | $6.62 | $123.8K | SEC ↗ |
| Mar 24, 2026 | Katie Marie Colendich | GC, Corporate Secretary | Sale | 3.6K | $6.65 | $23.8K | SEC ↗ |
| Mar 24, 2026 | Sonalee Elizabeth Parekh | Chief Financial Officer | Sale | 34.2K | $6.65 | $227.0K | SEC ↗ |
| Mar 24, 2026 | Veronica Sosa | Chief Accounting Officer | Sale | 6.5K | $6.65 | $43.1K | SEC ↗ |
| Mar 12, 2026 | Katie Marie Colendich | GC, Corporate Secretary | Sale | 7.3K | $7.42 | $54.2K | SEC ↗ |
| Dec 23, 2025 | Eleanor B Lacey | GC, Corporate Secretary | Sale | 100.7K | $13.97 | $1.4M | SEC ↗ |
| Dec 23, 2025 | Sonalee Elizabeth Parekh | Chief Financial Officer | Sale | 108.5K | $14.13 | $1.5M | SEC ↗ |
| Dec 23, 2025 | Anne Raimondi | Chief Operating Officer | Sale | 160.5K | $14.41 | $2.3M | SEC ↗ |
| Dec 11, 2025 | Eleanor B Lacey | GC, Corporate Secretary | Sale | 100.0K | $15.25 | $1.5M | SEC ↗ |
| Dec 10, 2025 | Justin Rosenstein | Director | Sale | 858.4K | $15.12 | $13.0M | SEC ↗ |
Showing the 25 most recent of 222 Form 4 filings for Asana, Inc..
Most active ASAN insiders
- Dustin A. Moskovitz80 filings
- Eleanor B Lacey40 filings
- Tim M Wan31 filings
- Justin Rosenstein20 filings
- Anne Raimondi11 filings
Ask anything about ASAN insider activity
Use Trabud's AI agent to query Asana, Inc.'s Form 4 history in plain English — "Show me ASAN CEO purchases this year" or compare it against any other ticker.
Open the AI agentASAN insider trading FAQ
Are Asana, Inc. insiders buying or selling?
In the last 12 months, Asana, Inc. insiders reported 0 open-market purchases ($0) and 27 sales ($33.3M) — net selling of $33.3M. Since October 2020, Trabud has recorded 222 Form 4 filings for ASAN: 81 buys ($1.9B) and 141 sells ($449.4M). Over the full record that is net buying of $1.4B.
How many insiders trade ASAN stock?
17 distinct insider filers — officers, directors, 10%+ owners, and investment groups filing jointly — have reported Form 4 transactions for Asana, Inc.. The most recent filing was accepted on Oct 13, 2026.
Where does Trabud get ASAN insider trading data?
All ASAN insider trading data comes directly from official SEC EDGAR Form 4 filings, which corporate insiders must submit within two business days of a transaction under Section 16(a) of the Securities Exchange Act of 1934.